Sunday, February 24, 2019
About Hemja Villege Resort
Hemja sm all in all town stamping ground is newly organized service oriented business meditation in the tourist sector (Pokhara). The proposed revivify is located at Hemja, Pokhara. The lose is situated at the middle part of Hemja, cheeseparing of Tibetian Camp near of the Pokhara city. It is spread over 2 biga with full of the facility HVR is a confederation organization, comprising of two business partners. The total investment would be around 5 million. Each business partners would invest 2. 5 million each.The Hemja Village Resort was envisioned to be Nepals most luxurious and exclusive property, pass amenities that a modern world-weary traveler eject desire. The proposed schemes argon very good, reliable, and qualitative service with reasonable price. The main objective of the resort is to establish a small-scale resort to provide the good live and food services to internal and external customer with full handiness of recreational activities and ultimately achieve the large pie of the marketplace.That Quality Service for all would be our slogan. The management committee vision three types of customers Nepali, Indian, and foreign (from disparate countries like Japan, German, America, Australia, Korea, china). The resort is estimating near nearly 3,000 customers in the first family with the incremental of 20% each yr. This resort is thinking to attain an total growth in service revenue of about 10% per year and to increase market share by 10% annually. HVR reaches breakeven point in the second year of operation and earn profit thereafter.The special promotional tools would be used such as FM, Newspaper, TV channels, banners, and news journal, e. t. c. customers can gain information and book their services from our website www. hemjavillegeresort. com. np. During the first few years, HVR uses the downhearted cost advantage outline and differentiation strategy to attract the much customers and then after few years of operation it uses the gro wth strategy for the development of resort as the marketing strategy.In its marketing mix 7 Ps are analyzed. These are product, price, place, promotion, people, process, physical environment. HVR will use a set of action programme to achieve its marketing objectives. The financial jut is based on the implementation of the action programme, which gives the detail information about the income and expenses of the resort. To evaluate overalls performance of the resort it implements the monthly, quarterly or annual military rating and control syste
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